№4 (31), 2014. ECONOMIC AND SOCIAL ISSUES IN MACHINE-BUILDING INDUSTRY

N.N. Zakshevskaya

Developing a model of price formation for import-substituting high-tech equipment produced by foreign prototype

Adaptive dynamic pricing model which is developed based on a comprehensive consideration the following main factors: pricing strategy; price parameters, the resulting estimates of calculations; price parameters of technological marketing; pricing policy of strategic partners and investors. 

 

Keywords: pricing, import substitution, hightech equipment, technology marketing..

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